Boba tea, another name for bubble tea, has captured palates all around the world. Originating in Taiwan, this well-liked drink blends milk, tea, fruit flavors, and either chewy tapioca pearls or additional toppings. In 2024, bubble tea catering is going to be quite popular for all kinds of events, including business meetings and weddings. Let’s examine the factors influencing bubble tea catering’s appeal and the current trends affecting the sector.
Within the thriving beverage industry, one particular blend called Bubble Tea has become a worldwide sensation. Frequently praised for its exquisite blend of flavors and textures, this drink has crossed cultural borders to become a popular choice for people all around the world. The market share of bubble tea worldwide has already grown to an astounding $3 billion by 2023. But this is just the start of its adventure. With a predicted CAGR of 7.50% between 2024 and 2032, the market is predicted to grow significantly and reach a value of approximately USD 5.73 billion by that year.
The market for bubble tea is anticipated to grow in the future due to the rise in tea consumption. The process of making tea involves adding hot water to chopped, dried leaves and occasionally flower petals, most commonly from the Camellia sinensis plant. Tea has long been a beloved beverage all throughout the world, and in recent years, its appeal has grown significantly because of its many health benefits and versatility. Customers are anticipated to seek out new and inventive tea-based beverages, such bubble tea, as tea’s popularity grows. It is anticipated that the bubble tea market would grow as more people look for this unique and reviving beverage. In addition, customers can now find and enjoy bubble tea more easily than ever thanks to the growth of specialty tea shops and online ordering.
For example, the US-based authority on tea, Tea Association of the USA Inc., claims that the US tea market grew. As of September, imports of tea overall had increased by more than 8%, with imports of black tea surpassing those of the prior year by more than 9%. Furthermore, according to the UK-based International Tea Committee (ITC), tea consumption more than doubled in the preceding 20 years, rising 113% to 6.7 million metric tons in 2022. As a result, the bubble tea market will be driven by an increase in tea consumption.
The variety of flavors offered in bubble tea is going to be a big trend in 2024. New and creative flavors have joined classic favorites like taro and basic milk tea. Savory tastes like cheese foam and floral notes like lavender and rose are becoming more and more common. Also growing in popularity are regional and seasonal flavors, which provide distinctive flavor profiles catered to particular tastes.
There is a growing emphasis on healthier bubble tea options as consumers become more health-conscious. These days, a lot of caterers provide sugar-free or reduced-sugar options. Almond and oat milk are two popular plant-based milk substitutes. In addition, toppings with health advantages like aloe vera and chia seeds are becoming more popular.
The bubble tea market is clearly seeing a trend toward premiumization. Premium ingredients are in demand, such fresh fruit purees and organic teas. Furthermore, important is customization, and catering services provide a plethora of choices. Customers can customize their drinks by changing the sweetness levels and selecting different toppings.
Outside of the typical tea-drinking regions, bubble tea is finding new markets. Bubble tea stores and catering services are becoming more and more common, especially in Western countries. The drink’s distinct appeal and the rising number of individuals looking for new drinking experiences are what are driving its expansion.
The bubble tea business is undergoing a transformation because of technological developments. Efficiency and consistency are guaranteed by automated tapioca pearl cookers and tea brewers. Novel packaging options, such environmentally friendly straws and mugs, are also being created to satisfy customers who care about the environment.
Offering a large selection of bubble tea alternatives for occasions including weddings and business functions, Thirstea stands out as a dependable bubble tea catering service in the USA. The personalized bubble tea stations that Thirstea offers allow guests to construct their own drinks, providing a fun and interactive element to the celebration. Bubble tea at weddings is becoming more and more popular. Thirstea offers a wide range of catering alternatives, including creative selections in addition to traditional flavors like matcha and black sugar milk tea. They provide a variety of toppings, ranging from the classic tapioca pearls to the more modern cheese foam.
Thirstea thrives at personalization, letting customers match their bubble tea selections to the style and theme of their event. They have options to change the amount of sweetness, pick different types of milk, and pick from a variety of flavors and toppings. Thirstea takes pride in using premium ingredients and preserving uniformity in each cup. Automated methods guarantee that every drink is expertly made and incredibly tasty.
In 2024, a growing trend that is changing the nature of event experiences is boba catering USA . Businesses like Thirstea are setting the standard with bubble tea catering menu, dedication to excellence, and personalization choices. Adding a bubble tea station to any event—wedding, business, or otherwise—can please attendees and create a lasting impression.
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